ROOM 5 PIANO BAR
Identity, Branding | 2024
Room 5 is a piano bar that is known for its live music and audience interaction. The client specified that they wanted to highlight the interconnection they create between their piano and the audience. The identity uses leading lines to translate the connection and to reference the piano, a string instrument.
The Sketches
The logo needed to represent connection while still referencing the piano aspect. However, the initial sketches were not creating that feeling, I decided to instead explore using an actual motif of a piano.
A motion graphic!
Room 5 has live music and who doesn’t love to get moving to live music? The motion graphic created for this references the movement of piano keys, it also represents moving customers coming in and out of the bar all night long!